CMYK Color Model: When to Use CMYK Printing vs. RGB for Color – A Complete Guide

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Understanding the CMYK printing process is essential for anyone involved in graphic design, commercial print production, or visual branding. The CMYK color model—standing for Cyan, Magenta, Yellow, and Key (Black)—is the standard in color printing because it allows for accurate, high-quality reproduction of images and designs on paper. This guide will explain when and why […]

What Does GSM Mean in Paper Weight?

What Does GSM Mean in Paper Weight img - Graphic Arts 305

GSM, or grams per square meter, quantifies the density of a single sheet of paper. The higher the GSM, the heavier and usually thicker the paper. For example, 80 GSM paper is standard copy paper used in most household printers, while 300 GSM paper is GSM, or grams per square meter, quantifies the density of […]